So you no have a website for your business but it hasn’t been bring you any client and you may be coming to the conclusion, that a website doesn’t work in Zimbabwe. But that’s really common in any country or scenario the truth is it take a lot of time before your website starts getting huge traffic. The best and fastest solution to the problem is Pay Per Click advertising.
PPC advertising is a method of online marketing where you can place ads in strategic places online, and pay a fee only when the ad is clicked by a visitor. It’s a way to buy visits to your site rather than attracting them organically.
When a user clicks on the ad, your business will pay a specified fee. This fee is called the cost per click (CPC). The CPC can vary dramatically — the average fee in Zimbabwe is between $0.50 and $2. Some clicks be as cheap as a few cents while others can cost more than $50.
With PPC ads you can choose precisely who to show your ads to based on location, keywords, interests, age, gender, language, and even the type of device used. This allows you to advertise your goods and services directly to the people who are most likely to be interested in what you’re offering.